Dates fruit contain essential vitamins such as vitamin A, which supports bone growth, improves the immune system and helps to maintain healthy vision; vitamin C, which helps to protect the cells from the damaging effects of free radicals, improve cardiovascular health and support the healthy formation of collagen, cartilage, blood vessels and muscles; and vitamin B, which is essential for energy production and metabolism. In terms of minerals, dates contain plenty of potassium, which helps to lower cholesterol and blood pressure; calcium, which is well known for its role in developing healthy bones and teeth; and iron, which helps to boost the immune system and produce haemoglobin for the healthy production of red blood cells. Additionally, dates are a rich source of fibre – 48% of our daily fibre needs, in fact – which aids digestive health, prevents constipation, lowers cholesterol levels and helps to maintain a healthy bodyweight. As such, dates can be an effective way to prevent various health conditions and diseases, including anaemia, heart disease, cardiovascular diseases, stroke and even certain types of cancer.